Sally Lynn MacDonald

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You are here: Home / Business Side of Things / Three Sides to Fill

Three Sides to Fill

April 10, 2015 by admin Leave a Comment

Pardon me a little introspection. I feel like this needs that ‘Deep Thoughts‘ segment from ancient Saturday Night Live…if you don’t get SNL humor…

I’ve been laid up sick for almost a week now, but on the way to well. During this time, I’ve been thinking a lot about the three sides to having a successful in-person workshop; and they have nothing to do with art-making. The business side of things is such a quagmire. If you’ve ever thought about travel-teaching, this is for you.

Side 1: The Attendees – the pricing needs to reflect what the students are getting, learning, having access to work with so that they want to attend more events with the Venue and the Instructor.

Side 2: The Venue – the pricing needs to allow the Venue to have a SET piece of that pie. If you are proposing workshops and you don’t discuss this with your Venue, they might just add $20 to your workshop – and that reflects badly upon the Instructor, not the Venue, although it will affect everything the Venue is trying to accomplish as well, with less seats being filled. The curriculum also needs to support product that the store can sell to the Attendees. If I show and there is nothing to sell, they will find it somewhere else. That doesn’t help anybody have another event. So I am tending to use supplies from boutique companies that aren’t in the big-box stores.

Side 3: The Instructor – the pricing needs to allow the Instructor to buy the materials, assuming a FULL workshop of students; make the samples, possibly ship them seperately, as well as cover my travel expenses to, at and from the Venue. Just on a lark, let’s assume a $250 ticket (which would be a great fare to get), $89/night for a hotel room (just averaging), $100 for the weekend for a rental car. Oh, and airport parking back home at $30 a day. We are at $630.00 before even adding gas and meals. I don’t eat much.  Oh, and did I mention supplies for 50-75 workshop seats? Add that. It’s not like suppliers are gonna go all cray-cray handing out Net 30 terms to me all of the sudden. And I don’t expect them to.

Now how on earth does one accomplish that? Well, typically I ask for a guaranteed minimum number of seats, per workshop day and ask the venue to pay a deposit towards that commitment.

I have never had a problem with that arrangement. It keeps us on target, both with ‘skin in the game’ and knowing that we have to meet our comittments to make all sides benefit from the arrangements. The store owners I’ve met over the years are some of the strongest damn women in the world. They have made it through tough times and still have a smile on their face. I’m so excited to visit them again and see their wonderful stores and customers.

So when I hear from others, “Deposit?! Huh?”

I think about friends whose workshops have been cancelled upon them last-minute for ‘low sign-ups’ or a scheduling conflict within weeks or even days of the event, with no hope of rescheduling the now vacant and precious day on the calendar… all in good faith. But no way to run a business.

My answer is, “Deposit. Duh.”

If a store can’t commit to that, by golly, I want to know up-front. And so should you. Expect more for your business. Treat it like one.

To round things out, here is another three-sided wonder, which I recently purchased from a local art supply store that was closing. While it is great to have it, and I will use this thing like nobody’s business; it also makes me miss Koenig’s and wish Little Blondie and I could just make that quick run to the art shop together, whenever we felt like it for her projects for school. Wandering the aisles like kids in a candy store…

It will take more planning, and a longer drive, but we will continue and frequent other Connecticut stores.

I’ve nearly filled the first side, with Copic Various Reinkers.

woodspinnerside1web

Support your local stores, peeps.

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About Sally Lynn MacDonald

Sally Lynn is an Anarchivist® that often mixes her love of creating and teaching art with her high-tech side – blending a love of handmade art with hybrid-digital media in what she playfully calls her ‘studio lab’. Every now and then her large-format printer is subjected to printing on a surface that definitely is not listed in the owners’ manual.

She is a maven for studio organization, using her abilities to use spreadsheets and databases to bring order from chaos. “It’s marvelous when the right and left brain actually work together in the studio!” Read More…

What is Anarchivist® – Tech for Artists!

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The next FREE session of #thecolorcollab will be o The next FREE session of #thecolorcollab will be on #FBLive -3/11/2021 at noon EST. #linkinprofile We have so much more mixing madness to talk about and I can't wait for you to join us. Make sure to indicate GOING on the event attached so you get notified when Sally Lynn MacDonald/Palettini by Sally Lynn MacDonald & #donnadowney @donnadowneyart go "Live". This session is going to be PACKED with more information to help you become a better artist and mix color with confidence!
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On location (my porch). Taking advantage of good w On location (my porch). Taking advantage of good weather to do some sketch studies of our newest additions while the light is good.
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I finished using the @goldenpaints Modern #ColorTh I finished using the @goldenpaints Modern #ColorTheory Mixing set to create all of the mixtures on the included poster. Only the top row are included in the set. The remaining colors are mixed, and tinted 10:1; with those that are intended to emulate tube colors, painted out along the bottom third with their counterparts.

P.S. If you look for this set in the store, make sure to pick up the updated set, which replaces the Hansa Yellows with the new Benzimidazolone Yellows.

Included in the set: Benzimidazolone Yellow Light, Benzimidazolone Yellow Medium, Naphthol Red Light, Quinacridone Magenta, Anthraquinone Blue, Phthalo Blue (Green Shade), Phthalo Green (Blue Shade), Titanium White.
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Amazing evocative #portraiture artwork by @calidag Amazing evocative #portraiture artwork by @calidagarciarawles . In 'The Space in Which We Travel' (2019), two girls in white dresses grasp each other’s hands, creating the impression of a double helix. “If they opened their eyes,” Rawles said, “they would see each other.” Water has memory. Lovely!
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from - https://www.artnews.com/art-news/artists/calida-rawles-water-paintings-lehmann-maupin-1234584059/
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Spending a rainy afternoon recreating the @goldenp Spending a rainy afternoon recreating the @goldenpaints Modern Color Theory Mixing Chart. I can't wait to get to the point where I can host in person classes again...but we are having a great time online! #thecolorcollab #linkinprofile
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Just finished this little painting in my #sketchbo Just finished this little painting in my #sketchbook over a light pickup #monoprint for the background. I was reading a book on the porch this afternoon during a light rain, and dozed off; only to be woken up by a very annoying little egret sitting atop a palm tree across from me. His antics were so funny that I called my daughter out to hear him. And so I painted it in my sketchbook for a little memory. Can you find the egret?
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Working on the courtyard patio. The weather is so Working on the courtyard patio. The weather is so lovely today, and so I dug out some chairs and a table from the garage and our new @abba_patio 7x9 #cantileverumbrella to create a seating area to enjoy. These days staying at home is all about #outdoorliving and creating spaces to nest in, work on the laptop, read a book, sketch some plants or enjoy a cocktail as a family.
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the color collab. Episode 1: RECAP and links in bi the color collab. Episode 1: RECAP and links in bio, including link to donna downey's Patreon for additional documents shared during our broadcast and a list of primaries to work with. Next Episode Feb. 17 at noon EST
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